LEADERSHIP LAB The Craft of Writing Effectively

Posted on Dec 6, 2024
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SUMMARY

Larry McEnerney, University of Chicago Writing Program director, discusses effective academic writing, emphasizing reader-centric value over rule-based structure and focusing on creating knowledge valued by specific audiences.


IDEAS

  • Effective writing begins with understanding readers and their values rather than rules or personal insights.
  • Writing is not for self-expression but for altering the ideas of specific audiences.
  • Academic communities decide what counts as knowledge, emphasizing relevance over originality.
  • Experts use writing to think, but effective writing must adapt for readers to grasp its value.
  • Instability and contradiction often highlight the value of academic work to a community.
  • Language creating tension, such as “however,” “although,” and “inconsistent,” signals value to academic readers.
  • Value lies in changing readers’ views, not just adding information or filling knowledge gaps.
  • Professional writing addresses reader needs, focusing on problems they find significant.
  • Writers must identify and adhere to community-specific codes of language and structure.
  • Reader perceptions, not content alone, determine the success of writing.
  • Background and definitions often hinder, rather than enhance, value communication.
  • Writing should focus on problems relevant to the target community, not personal interests.
  • Clarity and organization are secondary to the perceived value by the audience.
  • Interdisciplinary writing requires navigating multiple community expectations for success.
  • Effective lit reviews enrich problems, showing instability or tension in prior work.
  • Instability imposes costs or offers benefits, which should be clearly signaled in writing.
  • Rule-driven academic writing often conflicts with professional expectations.
  • Avoiding risk in academic writing often results in rejection due to lack of impact.
  • Good writing strategies include embedding the problem in the readers’ community and using its terminology.
  • Value in academic writing is created by identifying and addressing community doubts.
  • “New” and “original” are less important than “valuable” for successful writing.
  • Understanding audience doubts and preconceptions is key to creating persuasive arguments.
  • Transition words like “but” and “although” are tools for framing value in arguments.
  • Success in academic writing depends on adopting the rhetorical patterns of target journals.
  • Readers prioritize relevance and the resolution of tensions over stylistic elements.

INSIGHTS

  • Writing success depends on changing the ideas of readers, not communicating personal views.
  • Academic knowledge evolves through community consensus, not individual contributions.
  • Writers must identify and engage their audience’s unique concerns and expectations.
  • Effective writing challenges existing ideas within the readers’ accepted frameworks.
  • Reader-centric value replaces the rule-based approach to writing.
  • Persuasion depends on addressing doubts unique to the reader community.
  • Effective lit reviews integrate problems, not just summaries of past work.
  • Instability, not continuity, drives reader engagement and value recognition.
  • Language codes in academic writing signal relevance and engagement within specific fields.
  • Professional writing balances the writer’s thoughts with the reader’s needs for clarity and impact.

QUOTES

  • “Your writing is not about communicating your ideas; it’s about changing your readers’ ideas.”
  • “Professional writing is not conveying your ideas to your readers; it’s changing their ideas.”
  • “In the real world, readers are not paid to care about your work.”
  • “Value lies in readers, not in the thing itself.”
  • “New and original don’t matter; valuable does.”
  • “Instability imposes costs or creates benefits; your writing must highlight one or the other.”
  • “Communities determine what counts as knowledge, not individuals.”
  • “Know your readers; persuasion depends on overcoming their specific doubts.”
  • “The biggest challenge in writing is thinking about readers, not content.”
  • “Effective writing requires the language of instability, not continuity.”
  • “Writing is not for permanence but to advance the conversation.”
  • “Lit reviews should enrich the problem, not just summarize previous work.”
  • “Avoid opening with definitions; start by identifying problems.”
  • “Successful writing uses the rhetorical patterns of its community.”
  • “Academic knowledge is not a cumulative model but a changing conversation.”

HABITS

  • Spend 15 minutes weekly analyzing successful articles in your field for value-creating language.
  • Write with readers’ expectations in mind, not just to express personal understanding.
  • Avoid starting writing with explanations or definitions; begin with reader-focused problems.
  • Create a word list of value-signaling terms specific to your community.
  • Revise writing by highlighting instability and tension early in the text.
  • Use charts and visuals to create or emphasize problems, not just explain data.
  • Craft introductions that present problems relevant to your academic community.
  • Structure arguments to address doubts readers might have about your claims.
  • Prioritize learning audience-specific language and rhetorical patterns in journals.
  • Enhance lit reviews by emphasizing tension and instability in past research.
  • Shift focus from adding “new” ideas to creating “valuable” contributions.
  • Recognize the role of “costs” and “benefits” in problem framing for your audience.
  • Incorporate transition words like “however” and “but” to create engagement.
  • Build writing habits around testing clarity and value to the intended audience.
  • Address editors and reviewers politely while challenging their assumptions under established codes.

FACTS

  • University of Chicago’s writing program uses a top-down approach, focusing on advanced writers.
  • Writing issues persist among faculty despite their high expertise levels.
  • Most academic knowledge is perceived as temporary and evolves through consensus.
  • Readers engage most with texts addressing relevant problems or tensions in their field.
  • Instability in concepts attracts academic interest more than continuity or stability.
  • Professional success in writing requires understanding and adopting community language codes.
  • The primary function of academic writing is to change ideas within an intellectual community.
  • Definitions and generalizations at the start of texts often fail to engage readers.
  • Effective lit reviews combine different works to highlight unresolved tensions or contradictions.
  • Academic communities are gatekeepers for defining valuable knowledge contributions.

REFERENCES

  • John Tatino’s work on the Hidalgo Revolt in Mexican history.
  • Edward Said’s introduction to Orientalism for constructing academic problems.
  • Bill Sewell’s writings on problem construction in historical narratives.
  • University of Chicago Writing Program’s methodologies.
  • Philosophical texts on knowledge construction by Lyotard.

ONE-SENTENCE TAKEAWAY

Effective academic writing shifts focus from self-expression to altering reader perceptions through value-driven, reader-centered problem construction.


RECOMMENDATIONS

  • Focus writing on addressing specific problems that matter to your audience’s community.
  • Use language that signals instability, such as “but” and “however,” to create reader engagement.
  • Learn and adopt the rhetorical patterns of the journals in your field.
  • Prioritize creating value over originality in your writing.
  • Use lit reviews to deepen reader understanding of problems, not just summarize work.
  • Develop writing habits that highlight costs or benefits relevant to your audience.
  • Avoid using background or definitions as introductions; frame problems immediately.
  • Engage with the community-specific codes to effectively communicate value.
  • Test drafts for clarity by examining how they resonate with target readers.
  • Revise introductions to explicitly outline problems relevant to the audience.
  • Build a vocabulary list of value-creating words tailored to your field.
  • Understand reader expectations to balance persuasive and explanatory elements.
  • Treat writing as advancing conversations, not preserving ideas indefinitely.
  • Use professional examples to improve understanding of effective writing structures.
  • Train to recognize the value of ideas through the lens of specific academic communities.

https://youtu.be/vtIzMaLkCaM?si=8DLBxF2KAtBhC9tm